Tag Archives: Marketing
Impact of an AdWords campaign (cont.)
After my previous post was published, I had a conversation about it and received some comments. These made me think that it could be interesting to comment on the other 2 campaigns to gain more insight about how AdWords works … Continue reading
Filed under Marketing
Nothing like a good red wine…
The recent Tweet from Freakonomics http://bit.ly/9jsc3r, in which they tell how American supposedly fine wine aficionados could not tell the difference between the wine they were given and the one they were looking (and paying) for, reminds me of 3 different … Continue reading
Filed under Marketing
New marketing
Some weeks ago I attended the presentation of a book at EOI business school, “Claves del Nuevo marketing” (which can be downloaded in pdf freely). At the moment of writing this post I have not yet read the book, though … Continue reading
Filed under Books
