Tag Archives: Norman Augustine

“Lessons from a Career of Trying to Defy the Law (of Gravity)”, lecture by Norman Augustine

Norman Augustine is an aeronautical engineer whom I have referred to often in this blog mainly due to his book “Augustine’s Laws” of which I wrote a review (find it here). He started working at Douglas Aircraft Company (1) in 1958, though through his long career he has occupied several positions in the administration and other major aerospace companies such Martin Marietta and then Lockheed Martin (2).

In my review about his book I wrote:

The book reviews A&D programs, especially their mismanagement and failures from the Wright brothers times till the early 80′s, when the book was written. The book is hilarious.

Lecture by Norman Augustine.

Lecture by Norman Augustine.

Some readers may believe I overstate it. Well, I invite you to watch the lecture he gave 2 days ago at the Smithsonian National Air and Space Museum (3) as part of the Charles A. Lindbergh Memorial Lecture Series. The lecture was titled “Lessons from a Career of Trying to Defy the Law (of Gravity)” [47’59”].

During the lecture Norman shares a great deal of the wisdom he has accumulated through his long career, part of it condensed in his Laws, compiled in his book. One of the laws I like the most is possibly the number IX:

In the year 2054, the entire defense budget will purchase just one tactical aircraft. This aircraft will have to be shared by the Air Force and Navy 3 1/2 days each per week except for leap year, when it will be made available to the Marines for the extra day. (LAW NUMBER IX)

I think it is priceless to have Norman explain it in person:

Augustine's Law IX.

Augustine’s Law IX.

During the lecture he used an update of his law (written in the 80’s) made by The Economist a few years ago which I covered also in this blog (4).

Other topics covered by Augustine during the lecture include: the importance of thinking with a systems point of view, the evolution of aerospace industry in the last decades, the importance of strategy and leadership, all covered by his fine humor and wit.

(1) You may read here a tribute I wrote about Douglas Aircraft Company.

(2) Some years ago I wrote this post about Lockheed’s Skunk Works.

(3) You may find here a post I wrote about my visit to the Smithsonian National Air and Space Museum at Dulles.

(4) I few months ago I wrote another post reviewing the application to bomber aircraft of Augustine’s Law IX with new US long range bomber program. In his book Norman includes an extrapolation as well of bomber aircraft increasing costs, even if the wording of the law takes tactical aircraft as the benchmark.

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Augustine’s Laws and the future long-range bomber

The US Air Force is moving ahead with its plan to develop a new long-range bomber aircraft to be operational by the mid of next decade. The program is not yet launched, but within this year it is expected that we will see the launch of a request for proposals (RFP).

I read about the latest moves about this program-to-be in an article from DefenseNews, “USAF To Shed Light on ‘Mystery’ Plane“. Apart from different declarations from officials and industry, the article provided some main general clues:

The Air Force intends to begin fielding the bomber in the mid 2020s, with penetrating capability in mind. The service will procure 80 to 100 planes, which will mostly be made with existing technologies. Those machines will also have both standoff and direct-attack munitions and room for a large payload.

The service also is exploring the idea of the aircraft being optionally manned.

Service officials have cited a cost of $550 million per plane as the ceiling for the program, but even that figure has some mystery to it. Observers have noted that the figure does not include research and development (R&D) costs, which could drive that amount up.

My first reaction on that figure of $550 million per aircraft was:

For those not acquainted with him, Norman Augustine served in many positions both in the Administration (Under Secretary of the Army) and in the Aerospace & Defense industry (CEO of Lockheed Martin). Lately he lead the Committee that was reviewing the US Human Space Flight Plans. He wrote a fantastic book, “Augustine’s Laws”, about the aerospace and defense industry, the problems that plague their programs, etc. I reviewed that book in this post.

However, after writing that tweet I decided to check it myself…

See below the original graphic from the book depicting the trend of increasing costs of bomber aircraft:

Trend of Increasing Cost of Bomber Aircraft (source: Augustine's Laws).

Trend of Increasing Cost of Bomber Aircraft (source: Augustine’s Laws).

I extrapolated the trend with the information provided in the article, that is, a $550 million unit cost with an entry into service by the mid 2020s, see below where that spot is in the enlarged graphic:

Updated Trend of Increasing Cost of Bomber Aircraft (source: Augustine's Laws + future long-range bomber information).

Updated Trend of Increasing Cost of Bomber Aircraft (source: Augustine’s Laws + future long-range bomber information).

You will see that I marked 2 different spots in red and blue. The blue one corresponds to the unit cost ceiling of 550M$ reported in the article. You will see that the spot is way off the 70-year old trend (from the end 1920s-1990s). Therefore, I decided to continue the trend line and see at what unit cost would a bomber aircraft with entry into service in the mid 2020s still follow the trend, and I marked that unit cost in red. The result is that the future bomber would have to cost about $500 billion apiece, or a cost roughly equal to the entire Department of Defense yearly budget.

That may seem impossible today, completely off reality. How could that happen? Start by imagining that the budget which will be earmarked for 80-100 airplanes along several years, in the end serves to procure many less units (40?, 10?… 1?). Then, add to that the information appearing in the article accompanying the 550M$ figure, “the figure does not include research and development (R&D) costs, which could drive that amount up”. Put all that together and we might end up seeing, 10 years from now, that Augustine’s was right on the spot.

In fact, the assertion that one single airplane would cost the US Air Force the entire DoD yearly budget was exactly predicted by Augustine in his Law number IX, though he applied it for tactical fighter aircraft, and the date in that case would be a bit later, 2054:

In the year 2054, the entire defense budget will purchase just one tactical aircraft. This aircraft will have to be shared by the Air Force and Navy 3 1/2 days each per week except for leap year, when it will be made available to the Marines for the extra day. (LAW NUMBER IX)

Update (2014-03-08): See in the article from Bloomberg, “Long-Range Bomber’s Development Would Get $12 Billion“, a declaration from Lt. General Charles Davis: “Is it going to be $550 million a copy? No, of course it’s not going to be $550 million a copy once you add in everything.“. The article includes further figures providing a new estimate of 810M$ apiece… The closing of the gap between 550M$ and ~ 500bn$ has started.

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